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* Completely expanded and updated, this compelling collection of essays, interviews, and course syllabi will help teachers and students to keep pace with the rapidly changing field of graphic design.
* A luminous group designers and educators offer original theories and proposals and discuss a wide range of design education concerns, from the dichotomies between theory and practice to the importance of mastering the traditional media of the field versus the need to learn new media and remain flexible in a changing world.
* It provides valuable and modern models of design education for both individual and institutions. Includes new essays by and interviews with well-known graphic designers and educators such as Audrey Bennett, Brian Lucid, Nick Currie, Armin Vit, Scott Santoro.
* It has contributions from legendary educators and designers such as Milton Glaser, Jessica Helfand, Paula Scher, Michael Bierut and Lou Danziger. Heller’s proposes class syllabi for forward-thinking courses to help guide the search for «viable methods and progressive ideas in education.» The Editor and contributors are well established, respected designers who will attract readers.
* The first edition sold almost 11,000 copies; highly praised by Communication Arts, Critique.

Contents

ix Introduction  Steven Heller
1. HOW WE LEARN WHAT WE LEARN
3 Education in an Adolescent Profession Katherine McCoy
13 Raising the Bar for Higher Education Meredith Davis
19 Liberal Arts Is Old News  Frank Baseman
22 Graphic Design Education as a Liberal Art: Design and Knowledge in the University and the
“Real World” Gunnar Swanson
33 Liberal Arts and Graphic Design: Six Cautionary Questions  Gunnar Swanson
38 Anxious about the Future?  Ken Garland
41 That Was Then: Corrections & Ampli?cations Lorraine Wild
55 Catching Up with the Past: Shifting the Pedagogical Paradigm  Leslie Becker
57 Legacy of a 1960s Credo Kenneth Hiebert
63 Graphic Design Family Values  Paul J. Nini
66 What Is “Professional” about Professional Education?  Meredith Davis
74 Emptying the Spoon, Enlarging the Plate: Some Thoughts on Graphic Design Education
Warren Lehrer
81 Design Rockism Nick Currie
84 From Form to Context: Teaching a Different Type of Design History  Prasad Boradkar
89 Principles Before Style: Questions in Design History  Richard Hollis
92 The Case for Critical History Steven Heller
98 Putting Criticism into Critique  Nancy Mayer
02 Remaking Theory, Rethinking Practice  Andrew Blauvelt
09 Talking Theory / Teaching Practice  Johanna Drucker
16 Writing Now: Journalism, Criticism, Critical Journalism  Rick Poynor
25 Circling the Desert: The Illusion of Progress  William Longhauser
28 What This Country Needs Is a Good Five-Year Design Program   Steven Heller
131 Distinctive Opportunities  Omar Vulpinari
133 What’s Right with Design Education and Wrong with the “Real World”? Susan Agre-Kippenhan
and Mike Kippenhan
136 Experience Versus Education  Jeffrey Keedy
141 Traversing Edge and Center: A Spatial Approach to Design Research  Katie Salen
145 The Problem with Problem Solving  Julie Lasky
148 Ricochet Critique: Improvisation in Design Teaching  Roy R. Behrens
151 Making Connections  Scott Santoro
153 Self-Taught Teacher  Marian Bantjes
157 Hybrid Teaching: From Practitioner to Professor  Catherine Jo Ishino
160 An Instructor of Concern  Kenneth Fitzgerald
163 Memory, Instinct, and Design: Beyond Paul Rand’s “Play Principle”  Michael Golec
168 Some Things Change . . .  Chris Pullman
172 The Last Slide Show  Alice Twemlow
175 Design Interactive Education  Max Bruinsma
181 Motion Literacy  Jan Kubasiewicz
184 Computers Don’t Speak, Type Does  Michael Worthington
189 Writing: The Future of Digital Media David Womack
192 Starting from Zero: Teaching Writing to Designers  Warren Lehrer
197 Is Learning Stealing?  Robert Appleton
200 Graphic Authorship  Michael Rock
210 The Blogucation of a Graphic Designer  Armin Vit
214 The Designer as Producer  Ellen Lupton
220 History with Attitude: A Subjective Tour of Studies in American Graphic Design Education
Ellen Mazur Thomson
225 Tear It Down  Virginia Smith
229 How We Teach. How We Learn What Is Taught  Hank Richardson
232 Graphic Design Curricula: Visualizing Design Processes and Skills  Thomas Briggs
236 Visual Literacy: The College Course Richard Wilde and Judith Wilde
238 Worth a Thousand Words . . .  Brian Lucid
240 Believing Is Seeing   Elizabeth Resnick
243 2001: A Design Odyssey  Stephen Skaggs
251 Be Sel?sh  Maud Lavin
253 In Praise of Doubt   Mark Kingsley
255 Learning through a Collaborative Project: A Case Study in Visual Communication
Heather Corcoran
259 A Collage Education   Thomas Wedell and Nancy Skolos
262 What Can Students Learn from Studying Misinformation?   Colin Berry
264 Have Sign, Will Travel: Cultural Issues in Design Education  Ellen McMahon and Karen White
269 Searching for a Black Aesthetic in American Graphic Design  Sylvia Harris
274 For the Sake of Humanity: Teaching Cross-Cultural Design with Empirical Inquiry
Audrey Bennett
279 Maximize the Message: Tailoring Designs for Your Audience in a Multicultural Era
Katherine McCoy
284 Who’s Afraid of the Big Brand Wolf? Marty Neumeier
287 Design Studies for a New Doctorate Victor Margolin
2. HOW WE TEACH WHAT WE TEACH
297 Graphic Design as Cognitive Artifact  Meredith Davis
301 History Theory and Undergraduate Education   Ellen Lupton and J. Abbott Miller
308 Hyperarchitexture: Marked Typography and the Hypertextual Landscape  Katie Salen
313 Visual Literacy  Richard Wilde and Judith Wilde
318 Designing with Self-Authored Text  Paula J. Curran
323 Off the Page and Into the Streets: Communication and Activism  Sharyn O’Mara
329 Green Graphic Design Seminar  Lisa Fontaine
335 Introduction to Designing with Movement and Sound/Designing in Time and Space
Jay Chapman

Год: 2005
Издательство: Allworth Press
Язык: английский
Страниц: 352
Качество: Отличное
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Рубрика: Книги на иностранном by deda